Israeli Online Ticket Vending Portal Restore Its Valuable Customer Database with Accurate Data Mining

Data Mining at BackOffice Pro

BackOffice Pro (BOP) is one of the major data management companies in India assisting global enterprises and organizations in their data mining requirements. We explore large data from various structured as well as unstructured data sources with various data mining techniques to cater to the business needs.

Introduction""

About the Client – Online Ticket Vending Portal in Israel

The client was an Israeli online ticket vending portal that sold tickets for sports and entertainment tickets for events in both the US and Israel.

Objective Behind the Data Mining Need

Lately, they were having issues based on earning the business trust of their patrons, and so, they were looking for a cost-effective and yet efficient data mining solution.

Synopsis

Country

Israel

Software / Application

Proprietary CMS

Client’s Challenges Prior to Hiring BOP for Data Mining

The client wanted to upload content related to arts, sports, music, theatre, etc., onto their website, which in turn had to be extrapolated from the huge site of Ticketmaster. They were looking for an outsourcing partner to help them in the task. Coming across Backoffice Pro, they zeroed on us based on our expertise and experience.

Custom Data Mining Support from BOP

To enable us to upload relevant event details to their site, the client also gave us access to their back-end content management system. To meet all the needs of the client and address all the challenges, these are the steps we took:

  • Validated the accuracy of details for each category
  • Updated and verified the details of band-names, events, locations, venues, etc.
  • Ensuring that the information was reliable, orderly, and easily understandable

The main challenges faced were:

  • Choosing the appropriate category to land on the proper Ticketmaster subpage and selecting minor details like brand name, venue, time, date, location, attached pictures, templates, etc. on those subpages
  • Generating the proper templates depending on the type of event, band name and tagging band names and events with properly researched images
  • Listing the events on the client’s site and validating the accuracy of all the above data

However, with the team of experts were able to overcome the challenge easily.

Data Mining Project Results

Owing to our efficient work, these were the results achieved:

  • The various records and content on the desired websites were updated and adequately verified
  • Using proper sessions for feedback from the client, we successfully implemented the changes that were asked of us
  • The client was highly satisfied, so much so that the initial three months’ work relationship had turned into a long-term work partnership.
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Outsource data mining requirements of your business to BackOffice Pro and get precise and accurate data from various sources, which could be further analysed to derive deeper understanding leading to better decision making for your business. Contact us to know more about how we can help you.

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